Mattel Accidentally Lists Adult Film Website onWickedDoll Boxes: 'We Deeply Regret This Unfortunate Error'

Mar. 15, 2025

Universal Pictures' Mattel dolls for Glinda and Elphaba from the ‘Wicked’ movie.Photo:Mattel

Mattel

Mattelapparently made a wicked mistake!

The toy company behind Barbie and Hot Wheels accidentally listed an adult film website on its doll boxes for thenewWickedmovie, according to consumers and photos of the boxes published inYahooandThe New York Post.

Consumers called out the misprint on social media, with many including photos and videos of their purchase and the URL listed on the doll boxes.

The website seen in the photos of the toy packaging leads to an adult website that is the same name as the movie, rather thanthe movie’s site.

“LMAO Universal Pictures put the wrong website for @wickedmovie on the back of their dolls for kids. It leads to a p0rn website,” wrote anX(formerly Twitter) user.

The second photo shows the incorrect website printed above the barcode.

Mattel’s Glinda doll; Ariana Grande and Cynthia Erivo in the ‘Wicked’ movie; Elphaba doll.Mattel; Giles Keyte /Universal Pictures / Courtesy Everett Collection; Mattel

Mattel; Giles Keyte /Universal Pictures / Courtesy Everett Collection; Mattel

Another person shared a similar post,writing, “The official Mattel Wicked dolls link to a p0rn site on the box.”

A third user said she checked her doll products after having been alerted about the misprint. “I was just informed that my official Mattel WICKED dolls have a p0rn site printed on them…it’s true! WTF?!!" shewrote.

The toy company continued: “Parents are advised that the misprinted, incorrect website is not appropriate for children. Consumers who already have the product are advised to discard the product packaging or obscure the link and may contact Mattel Customer Service for further information.”

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Ariana Granda as Glinda and Cynthia Erivo as Elphaba in the ‘Wicked’ movie.Universal Pictures

Universal Pictures

The video was taken in Las Vegas duringCinemaConin April and shows the Oscar nominee gasping in shock as her doll erupts into song.

“I am going to die!” Grande added. “They’re so tall.”

The project — which will be released in two parts — tells the origin story of the Wicked Witch of the West from L. Frank Baum’s 1900 children’s bookThe Wonderful Wizard of Ozand the 1939 movieThe Wizard of Oz.

However, the infamous villain is introduced as a college student named Elphaba, who meets Glinda (future Good Witch) at Shiz University, where the two become roommates and then unlikely friends until a brewing evil comes between them.

Wickedwill be released in two parts, with the first arriving in theaters on Nov. 22.

source: people.com