NFL Announces Cam Kirk to Curate Initiative Highlighting BIPOC Artists' Football Fandom (Exclusive)

Mar. 15, 2025

Cam Kirk and NFL Partner to Highlight BIPOC Artists.Photo:Courtesy of NFL; Jakub Porzycki/NurPhoto via Getty

Cam Kirk and NFL Partner to Highlight BIPOC Artists' Sports Fandom

Courtesy of NFL; Jakub Porzycki/NurPhoto via Getty

Ahead of the start of a new football season on Thursday, Sept. 5, PEOPLE can exclusively announce that the NFL has selected artist Cam Kirk to curate theArtist Replay programfor the 2024 season.

Each artist will blend their unique vision with football fandom to produce one-of-a-kind pieces, culminating in an exclusive gallery during the NFL’s Art Basel gallery event in December.

Artist Sophia Yeshi of the 2024 NFL Artist Replay program.Courtesy of NFL

Sophia Yeshi

Courtesy of NFL

In an exclusive statement to PEOPLE, Kirk said, “It’s been exciting to partner with the NFL in this special role as curator and mentor to these incredibly talented, hand-selected artists."

Murjoni Merriweather of the 2024 NFL Artist Replay Program.Courtesy of NFL

Murjoni Merriweather

For the NFL’s side, vice president of influencer marketing Eddie Capobianco said the league is excited about Kirk’s involvement in the 2024 program. “NFL Artist Replay blends the worlds of art and football, and with Cam’s artistic expertise and guidance, this program will bring to life talented artist interpretations of the sport,” Capobianco shared.

“Being able to feature their pieces in all different mediums at Art Basel is a huge opportunity to authentically connect with football fans and art lovers on a whole new level,” he added.

The NFL’s Artist Replay program was established “to amplify diverse voices,” according to a statement from the league promising that this season will “build on the initiative, bringing even more voices and stories to the forefront.”

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source: people.com