Our 12 Favorite Beauty Products from September Gave Us All the Fall Feels — and They Start at Just $9

Mar. 15, 2025

Photo:People ; Michelle Lee ; Genevieve Cepeda ; Karli Bendlin

People ; Michelle Lee ; Genevieve Cepeda ; Karli Bendlin

Here at PEOPLE, we takebeauty testingvery seriously. We’re constantly sifting through thousands of pitches and products with a critical eye, but occasionally, a few products earn permanent spots in our beauty routines — which is why we document those A-Listers every month.In September, we welcomed fall beauty with open arms. The second the weather dropped below 75 degrees, we found ourselves shrugging onRory Gilmore-esque sweatersand reaching for moodier lip shades, likethis tinted lip balmfromAlicia Keys’ beauty brand, ultra-hydratingbody lotions(one on-sale intensive moisturizer cleared up our writer’s seasonal eczema), and pumpkin-spicedbody scrubs(though we don’t recommend tasting them).Scroll on for the 12 products that gave us all the fall feels in September. The best news? Nothing exceeds $30.Our Top PicksTower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover at Sephora$20Jump to ReviewBlake Brown Wild Nectar Santal Fundamental Nourishing Shampoo at Target$19Jump to ReviewTree Hut Pumpkin Pop Shea Sugar Body Scrub at Amazon$19Jump to ReviewKeys Soulcare Comforting Tinted Lip Balm at Amazon$18Jump to ReviewNooni Lip Oil at Amazon$14Jump to ReviewPHLUR Somebody Wood Eau de Parfum at Amazon$99Jump to ReviewTouchland Power Mist Hand Sanitizer at Sephora$10Jump to ReviewPixi Beauty Sheer Cheek Gel at Target$14Jump to ReviewThe Lip Bar Clean Up Gel Facial Cleanser at Target$17Jump to ReviewAmLactin Intensive Healing Body Lotion at Target$17Jump to Review

Here at PEOPLE, we takebeauty testingvery seriously. We’re constantly sifting through thousands of pitches and products with a critical eye, but occasionally, a few products earn permanent spots in our beauty routines — which is why we document those A-Listers every month.

In September, we welcomed fall beauty with open arms. The second the weather dropped below 75 degrees, we found ourselves shrugging onRory Gilmore-esque sweatersand reaching for moodier lip shades, likethis tinted lip balmfromAlicia Keys’ beauty brand, ultra-hydratingbody lotions(one on-sale intensive moisturizer cleared up our writer’s seasonal eczema), and pumpkin-spicedbody scrubs(though we don’t recommend tasting them).

Scroll on for the 12 products that gave us all the fall feels in September. The best news? Nothing exceeds $30.

Our Top PicksTower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover at Sephora$20Jump to ReviewBlake Brown Wild Nectar Santal Fundamental Nourishing Shampoo at Target$19Jump to ReviewTree Hut Pumpkin Pop Shea Sugar Body Scrub at Amazon$19Jump to ReviewKeys Soulcare Comforting Tinted Lip Balm at Amazon$18Jump to ReviewNooni Lip Oil at Amazon$14Jump to ReviewPHLUR Somebody Wood Eau de Parfum at Amazon$99Jump to ReviewTouchland Power Mist Hand Sanitizer at Sephora$10Jump to ReviewPixi Beauty Sheer Cheek Gel at Target$14Jump to ReviewThe Lip Bar Clean Up Gel Facial Cleanser at Target$17Jump to ReviewAmLactin Intensive Healing Body Lotion at Target$17Jump to Review

Our Top Picks

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover at Sephora$20Jump to ReviewBlake Brown Wild Nectar Santal Fundamental Nourishing Shampoo at Target$19Jump to ReviewTree Hut Pumpkin Pop Shea Sugar Body Scrub at Amazon$19Jump to ReviewKeys Soulcare Comforting Tinted Lip Balm at Amazon$18Jump to ReviewNooni Lip Oil at Amazon$14Jump to ReviewPHLUR Somebody Wood Eau de Parfum at Amazon$99Jump to ReviewTouchland Power Mist Hand Sanitizer at Sephora$10Jump to ReviewPixi Beauty Sheer Cheek Gel at Target$14Jump to ReviewThe Lip Bar Clean Up Gel Facial Cleanser at Target$17Jump to ReviewAmLactin Intensive Healing Body Lotion at Target$17Jump to Review

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover at Sephora$20Jump to Review

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover at Sephora$20

Blake Brown Wild Nectar Santal Fundamental Nourishing Shampoo at Target$19Jump to Review

Blake Brown Wild Nectar Santal Fundamental Nourishing Shampoo at Target$19

Tree Hut Pumpkin Pop Shea Sugar Body Scrub at Amazon$19Jump to Review

Tree Hut Pumpkin Pop Shea Sugar Body Scrub at Amazon$19

Keys Soulcare Comforting Tinted Lip Balm at Amazon$18Jump to Review

Keys Soulcare Comforting Tinted Lip Balm at Amazon$18

Nooni Lip Oil at Amazon$14Jump to Review

Nooni Lip Oil at Amazon$14

PHLUR Somebody Wood Eau de Parfum at Amazon$99Jump to Review

PHLUR Somebody Wood Eau de Parfum at Amazon$99

Touchland Power Mist Hand Sanitizer at Sephora$10Jump to Review

Touchland Power Mist Hand Sanitizer at Sephora$10

Pixi Beauty Sheer Cheek Gel at Target$14Jump to Review

Pixi Beauty Sheer Cheek Gel at Target$14

The Lip Bar Clean Up Gel Facial Cleanser at Target$17Jump to Review

The Lip Bar Clean Up Gel Facial Cleanser at Target$17

AmLactin Intensive Healing Body Lotion at Target$17Jump to Review

AmLactin Intensive Healing Body Lotion at Target$17

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup RemoverPHOTO: Sephora$20 at SephoraView on Tower28beauty.comView on Credo Beauty“I know double cleansing is all the rage, but with all the craziness that comes with being a working mom during back to school time (and, really, every time if I’m being honest), I’m lucky if I have enough energy left at the end of the day to single cleanse. That’s why I love this new Tower 28 face wash. It removes all my makeup and my sunscreen without leaving my skin feeling dry and tight thanks to soothing ingredients like aloe vera and oat extract.” —Andrea Lavinthal, Style and Beauty DirectorPeople / Andrea Lavinthal

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup RemoverPHOTO: Sephora$20 at SephoraView on Tower28beauty.comView on Credo Beauty

Tower 28 Beauty SOS Gentle Hydrating Gel Cleanser + Makeup Remover

PHOTO: Sephora

$20 at SephoraView on Tower28beauty.comView on Credo Beauty

“I know double cleansing is all the rage, but with all the craziness that comes with being a working mom during back to school time (and, really, every time if I’m being honest), I’m lucky if I have enough energy left at the end of the day to single cleanse. That’s why I love this new Tower 28 face wash. It removes all my makeup and my sunscreen without leaving my skin feeling dry and tight thanks to soothing ingredients like aloe vera and oat extract.” —Andrea Lavinthal, Style and Beauty Director

People / Andrea Lavinthal

Blake Brown Wild Nectar Santal Fundamental Nourishing ShampooPHOTO: Target$19 at Target

Blake Brown Wild Nectar Santal Fundamental Nourishing Shampoo

PHOTO: Target

$19 at Target

People / Madison Yauger

Tree Hut Pumpkin Pop Shea Sugar Body ScrubPHOTO: Target$19 at Amazon$9$8 at Target$9 at Ulta“I finally tried theTikTok-favoriteTree Hut Sugar Scrub, and it’s become the new star of my ‘everything shower’ routine. Not only does the $11 scrub feel as luxurious as some of the high-end offerings I’ve tried, but it leaves my skin soft and perfectly primed for shaving. And while a lot of pumpkin scents can be overwhelming, the inclusion of apple and sandalwood helps balance out the fragrance. Basically, it’s fall in a jar.” —Karli Bendlin, Director of Content StrategyPeople / Karli Bendlin

Tree Hut Pumpkin Pop Shea Sugar Body ScrubPHOTO: Target$19 at Amazon$9$8 at Target$9 at Ulta

Tree Hut Pumpkin Pop Shea Sugar Body Scrub

$19 at Amazon$9$8 at Target$9 at Ulta

“I finally tried theTikTok-favoriteTree Hut Sugar Scrub, and it’s become the new star of my ‘everything shower’ routine. Not only does the $11 scrub feel as luxurious as some of the high-end offerings I’ve tried, but it leaves my skin soft and perfectly primed for shaving. And while a lot of pumpkin scents can be overwhelming, the inclusion of apple and sandalwood helps balance out the fragrance. Basically, it’s fall in a jar.” —Karli Bendlin, Director of Content Strategy

People / Karli Bendlin

Keys Soulcare Comforting Tinted Lip BalmPHOTO: Keys Soulcare$18 at AmazonView on Keyssoulcare.com“I’ve been on the hunt for my perfect fall lip color, and as if I manifested it, this lip balm fromAlicia Keys' beauty brandpopped into my life. The shade “Devotion” is the perfect neutral mauve (a complementary hue for any warm or cool-toned makeup look), and its avocado oil-infused formula provides all the nourishment my lips need when weather gets cold. It’s buildable, ultra-nourishing, and offers the perfect amount of shine. Plus, my hair doesn’t stick to my lips when the fall wind picks up.”—Alyssa Brascia, Shopping WriterPeople / Alyssa Brascia

Keys Soulcare Comforting Tinted Lip BalmPHOTO: Keys Soulcare$18 at AmazonView on Keyssoulcare.com

Keys Soulcare Comforting Tinted Lip Balm

PHOTO: Keys Soulcare

$18 at AmazonView on Keyssoulcare.com

“I’ve been on the hunt for my perfect fall lip color, and as if I manifested it, this lip balm fromAlicia Keys' beauty brandpopped into my life. The shade “Devotion” is the perfect neutral mauve (a complementary hue for any warm or cool-toned makeup look), and its avocado oil-infused formula provides all the nourishment my lips need when weather gets cold. It’s buildable, ultra-nourishing, and offers the perfect amount of shine. Plus, my hair doesn’t stick to my lips when the fall wind picks up.”—Alyssa Brascia, Shopping Writer

People / Alyssa Brascia

Nooni Lip OilPHOTO: Amazon$14$12 at Amazon“I watched a TikTok about the staying power of this Nooni lip oil, but I didn’t believe it until I actually tried it out for myself. Unlike otherlip stainsI’ve tested, this one feels juicy and hydrating on the lips. Once the non-sticky gloss wears off, I’m left with a gorgeous berry-ish stain that I’ll be donning all fall.” —Cai Cramer, Shopping WriterPeople / Cai Cramer

Nooni Lip OilPHOTO: Amazon$14$12 at Amazon

Nooni Lip Oil

PHOTO: Amazon

$14$12 at Amazon

“I watched a TikTok about the staying power of this Nooni lip oil, but I didn’t believe it until I actually tried it out for myself. Unlike otherlip stainsI’ve tested, this one feels juicy and hydrating on the lips. Once the non-sticky gloss wears off, I’m left with a gorgeous berry-ish stain that I’ll be donning all fall.” —Cai Cramer, Shopping Writer

People / Cai Cramer

PHLUR Somebody Wood Eau de ParfumPHOTO: PHLUR$99 at AmazonView on Phlur.com$99 at Revolve“I don’t care if it’s 70 degrees out — I’m in full fall mode. Phlur makes amazing fragrances, so I was so excited to try out some of their fall-forward scents. Somebody Wood smells like a long walk through Central Park foliage: fresh but woodsy, sexy but clean, and oh-so-cozy. Needless to say, I’ve found my signature scent for the season.”—Genevieve Cepeda, Shopping WriterPeople / Genevieve Cepeda

PHLUR Somebody Wood Eau de ParfumPHOTO: PHLUR$99 at AmazonView on Phlur.com$99 at Revolve

PHLUR Somebody Wood Eau de Parfum

PHOTO: PHLUR

$99 at AmazonView on Phlur.com$99 at Revolve

“I don’t care if it’s 70 degrees out — I’m in full fall mode. Phlur makes amazing fragrances, so I was so excited to try out some of their fall-forward scents. Somebody Wood smells like a long walk through Central Park foliage: fresh but woodsy, sexy but clean, and oh-so-cozy. Needless to say, I’ve found my signature scent for the season.”—Genevieve Cepeda, Shopping Writer

People / Genevieve Cepeda

Touchland Power Mist Hand SanitizerPHOTO: Sephora$10 at SephoraView on Touchland.com$10 at Bloomingdales

Touchland Power Mist Hand Sanitizer

$10 at SephoraView on Touchland.com$10 at Bloomingdales

People / Erin Johnson

Pixi Beauty Sheer Cheek GelPHOTO: Ulta$14 at Target$14 at UltaView on Pixibeauty.com

Pixi Beauty Sheer Cheek Gel

PHOTO: Ulta

$14 at Target$14 at UltaView on Pixibeauty.com

People / Michelle Lee

The Lip Bar Clean Up Gel Facial CleanserPHOTO: Target$17 at TargetView on Thelipbar.com$19 at CVS

The Lip Bar Clean Up Gel Facial Cleanser

$17 at TargetView on Thelipbar.com$19 at CVS

People / Shalwah Evans

AmLactin Intensive Healing Body LotionPHOTO: Target$17 at Target$19$16 at Walmart$30 at Walgreens“This lactic acid lotion is about as unsexy as it gets, but it’s a lifesaver during the dryer months. I’mprone to eczemathat flares up during the fall and winter, and this lotion clears it up better than any other product I’ve tried. Lactic acid (one of its star ingredients) increases cell turnover and removes dead skin cells, so this lotion significantly improves the texture and dryness of my skin.”—Genevieve CepedaPeople / Genevieve Cepeda

AmLactin Intensive Healing Body LotionPHOTO: Target$17 at Target$19$16 at Walmart$30 at Walgreens

AmLactin Intensive Healing Body Lotion

$17 at Target$19$16 at Walmart$30 at Walgreens

“This lactic acid lotion is about as unsexy as it gets, but it’s a lifesaver during the dryer months. I’mprone to eczemathat flares up during the fall and winter, and this lotion clears it up better than any other product I’ve tried. Lactic acid (one of its star ingredients) increases cell turnover and removes dead skin cells, so this lotion significantly improves the texture and dryness of my skin.”—Genevieve Cepeda

Innersense Awaken Body WashPHOTO: Ulta$28 at UltaView on Innersensebeauty.comView on Credo Beauty“It’s just a little harder to get out of bed in the fall, so this awakening body wash from Innersense is currently my motivator (well, that, and a paycheck). It smells amazing and energizing, and I usually follow it up with either the correspondingRenew lotionorBlissful body butter.” —Erin JohnsonPeople / Erin Johnson

Innersense Awaken Body WashPHOTO: Ulta$28 at UltaView on Innersensebeauty.comView on Credo Beauty

Innersense Awaken Body Wash

$28 at UltaView on Innersensebeauty.comView on Credo Beauty

“It’s just a little harder to get out of bed in the fall, so this awakening body wash from Innersense is currently my motivator (well, that, and a paycheck). It smells amazing and energizing, and I usually follow it up with either the correspondingRenew lotionorBlissful body butter.” —Erin Johnson

Act+Acre Daily Hydro Scalp SerumPHOTO: Sephora$24 at Sephora$24 at Dermstore$24 at Freepeople.com“I’ve come to learn that taking care of the skin on my head is just as important as taking care of the skin on my face, especially during the colder seasons. This Act + Acre serum, which is formulated with a multi-molecular hyaluronic acid and amino acids, is the newest addition to my haircare routine because it really does hydrate my scalp and improve the volume in my hair. A few drops after each wash truly works wonders.”—Michelle LeePeople / Michelle Lee

Act+Acre Daily Hydro Scalp SerumPHOTO: Sephora$24 at Sephora$24 at Dermstore$24 at Freepeople.com

Act+Acre Daily Hydro Scalp Serum

$24 at Sephora$24 at Dermstore$24 at Freepeople.com

“I’ve come to learn that taking care of the skin on my head is just as important as taking care of the skin on my face, especially during the colder seasons. This Act + Acre serum, which is formulated with a multi-molecular hyaluronic acid and amino acids, is the newest addition to my haircare routine because it really does hydrate my scalp and improve the volume in my hair. A few drops after each wash truly works wonders.”—Michelle Lee

source: people.com