Prince William Appears in New Video Announcing Collaboration with Popular Children’s TV Show

Mar. 15, 2025

Prince William talks to RAF personnel during an official visit at RAF Valley on July 9, 2024 in Holyhead, United Kingdom.Photo:Chris Jackson/Getty

Chris Jackson/Getty

Prince Williamis joining forces with the longest-running children’s television show in the world.The Prince of Wales, 42,took to social mediaon Sept. 6 to reveal a new collaboration with British children’s television show Blue Peter, where the show will work with the royal’sEarthshot Prizecompetition to find the next generation of young inventors, problem solvers and changemakers.“I started The Earthshot Prize to search for solutions to the world’s biggest environmental challenges, and we want to find the next generation of young inventors who can make a change,” Prince William said in the clip.

Prince William attends the 2023 Earthshot Prize Awards Ceremony on Nov. 7, 2023 in Singapore.Chris Jackson/Getty

Prince William founded The Earthshot Prize in 2020 to spend the next decade searching globally for inspiring ideas, innovations and technologies to protect the planet and create a healthy, sustainable future for all people. The competition with Blue Peter will see five overall winners, one for each Earthshot category, and winners will each receive a certificate and an exclusive Blue Peter Orange competition winner’s badge, Kensington Palace said. Winners will also be invited to take part in a special VIP filming with Blue Peter and receive a copy of the Earthshot Prize bookA Handbook for Dreamers and Thinkers: Solutions to Repair Our Planet.

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Catherine, Princess of Wales, Prince William, Prince of Wales, Prince George of Wales, Prince Louis of Wales and Princess Charlotte of Wales pose for a group pictures with volunteers who are taking part in the Big Help Out, during a visit to the 3rd Upton Scouts Hut in Slough on May 8, 2023 in London.Daniel Leal - WPA Pool/Getty

Daniel Leal - WPA Pool/Getty

A main motivatorthat inspired Prince William to start The Earthshot Prize four years ago were his own childrenPrince George, 11,Princess Charlotte, 9, andPrince Louis, 6. In 2021, the year after The Earthshot Prize launched, former chief executive of the Royal Foundation Jason Knauf said of Prince William (then styled as the Duke of Cambridge), “The challenge the Duke set himself was, ‘What is the maximum positive personal contribution I can make in the next 10 years in the fight against climate change? What am I going to do in the next decade that means I can look my children in the eye and say that I did my bit?' Every aspect of the Prize bears the stamp of his contribution.”In the foreword for the bookEarthshot: How to Save Our Planet, William expounded on why he created the ambitious project, writing “I have seen people all over the world face what seems like insurmountable challenges yet come together with collective ambition, and a can-do spirit, to find solutions to them.I strongly believe that change is possible, when you put your mind to it.”The competition launches Sept. 6and runs through Oct. 28, with winners being announced on Blue Peter in 2025.

source: people.com